⑴ 可口可樂的由來中英對照
可口可樂的由來 在1886年5月,約翰潘柏頓醫生( Dr.John S. Pemberton )正在研製一種用來醫治感冒的新葯物,一天,他在自己家中的地牢里,將古柯(Coca)的葉子和可樂(Kola)的果實在一個大銅鍋里攪成一塊,成為一深棕色的液體,這便是「原始可樂」。 法蘭克羅賓遜( Frank M. Robinson )是潘柏頓的合夥人,他替「可口可樂」進行包裝,並以兩種原料Coca及Kola作為「原始可樂」的名稱,取其名為「Coca Kola」,為了整其劃一,將Kola的K改為C,然後再在兩個字中間加上一劃,便成為了風靡整個世紀的「Coca-Cola」。「可口可樂」最初只是一種葯物,在葯房裡出售,由於「原始可樂」的味道不太好,因此潘柏頓建議病人與梳打水一同服用,加入梳打水後的「原始可樂」便成為了「可口可樂」,病人試過之後發覺味道竟然非常好,自此之後「可口可樂」便開始在飲料店出售,售五分錢一杯。 ↑約翰潘柏頓 可口可樂最初在飲料店售賣時並不受歡迎,直至有一天,富商艾薩凱德勒( Asa Candler )的頭痛毛病又發,家中的僕人拿了一杯熱可口可樂給他,他喝下了之後所有頭痛都好了,於是他便買下可口可樂的股權,並大力發展,幾經波折之後,可口可樂終於走上了成功的大道,更於1892年成立可口可樂有限公司。 Coca-Cola's Origin In May 1886, John Dr. Pan Bain (Dr.John S. Pemberton) is being used to develop a new drug to treat a cold day, he's at his home in prison, the coca (Coca) The leaves and clonidine (Kola) at the fruits of a large piece of銅鍋in攪成become a dark brown liquid, which is the "original Coke." Frank Robinson (Frank M. Robinson) is a partner of Dayton PAN, for him, "Coca-Cola" for packaging and raw materials in both Coca and Kola as "original Coke," the name, select the name "Coca Kola", "Coca-Cola" was originally just a drug, sold in pharmacies, because of "original Coke" is not a good smell, it recommends that patients with PAN Dayton梳打use of water together, add water梳打of "original Coke" has become the "Coca-Cola" after the patient had actually found a very good taste, and since then, "Coca-Cola" began to shop at the sale of beverages, to sell a fifth of the money. PAN ↑ John Leighton Coca-Cola was first sold in the beverage store and unpopular, until one day, Isaac wealthy凱德勒(Asa Candler) headache and hair problems, house servant, took the hot cup of Coca-Cola to him after he drank all the Well have a headache, so he bought a stake in Coca-Cola, and to develop, after several twists and turns, the success of Coca-Cola has finally embarked on the road, but also in the establishment of the Coca-Cola Ltd. in 1892.
⑵ 誰有可口可樂品牌介紹的中英文對照
Since the October 1997 death of his legendary predecessor, Roberto Goizueta, Ivester has proved himself an aggressive leader who continues to push Coca-Cola further ahead of Pepsi through strategic acquisitions and new-proct development. 自1997年可口可樂的富於傳奇色彩的前任首席執行官羅伯特顧祖塔去世後,依萬斯特就證明了自己是一位敢作敢為的領導者並且通過營銷戰略的成功和新產品開發而遠遠領先於百事可樂。 Most recently, Coke agreed to pay $1.85 billion for international rights to the Cadbury Schweppes line of soft drinks. Coke's new bottled-water brand, Dasani, is scheled to hit the marketplace in late spring. Even when Coke's earnings and stock price dropped precipitously last year in the wake of economic turmoil abroad, Ivester kept the company focused on shoring up its marketing and infrastructure for the long term. 最近,可口可樂公司同意支付卡德伯瑞斯克威堡軟飲生產線18億5千萬美元作為國際授權。該公司生產可口可樂的新瓶裝飲料達薩尼,該產品預計在春季晚些時候問世。盡管去年可口可樂公司的營業收入和股票價格因國外經濟動盪的到來之際而大跌,依萬斯特著重支持公司的市場推廣和長期合作的客戶關系。 BUSINESS PHILOSOPHY: "Everyone counts." 經營理念:「將每個人的積極性都調動起來。」 Headache: "People who can't really see the long term." Wall Street began slamming Coke's stock in the fourth quarter when earnings nose-dived as a result of decreased sales and currency devaluations in places such as Russia and Brazil. 頭疼的事:「人們沒有長遠發展眼光。」華爾街股市開始在第四個季度沖擊可口可樂的股價,因為銷售收入的減少和諸如俄羅斯和巴西等地區的貨幣貶值而造成的收入減少。 True story: A photograph from his trip to Egypt shows a group of tourists gazing at the Valley of the Kings--Ivester is staring into the garbage, counting Coke cans. 真人真事:在他去埃及旅行的一張照片上,可以看到,在一隊旅遊者正在凝望國王谷時,依萬斯特卻盯著垃圾堆看,數著可樂罐。 Management Style: Patient. "When we go to a new country, we're there forever--that's our time frame." 經營風格:穩健。「當我們打入一個新的國家的市場,我們就永遠紮根下去---那就是我們的期限。」 Personal strength: Math whiz. 個人強項:速算 Weak spot: "A lot of people say that he doesn't have the elan of Roberto," according to one beverage analyst. 弱點:「許多人說他沒有羅伯特的銳氣」,一位飲料分析家如是說。 Other interests: Owns six cars, including a 1932 Cadillac Phaeton. Shoots quail. Golfs. 其他愛好:有六輛汽車,包括一輛1932年的卡迪拉克。有射擊恐懼症。愛好高爾夫。 Resume highlights: As a kid, living in a Georgia mill town, he raised chickens for spending money. In 1981, named youngest vice president in Coca-Cola's history. 職業生涯精彩部分:從孩提時代起就住在喬治亞州的磨房小鎮,他靠養雞來攢零花錢。在1981年他被提名為副總裁,成為可口可樂公司有史以來最年輕的副總裁。 How he got the job: Conceived of and executed the ingenious "49 percent solution" that removed Coke's low-return bottlers--and their heaps of debt--from the company's books by spinning them off as a separate company. 怎樣得到這份工作:構想並實施了具有獨創性的「49%解決方案」,這個方案使得可口可樂的低回報灌注機生產線以及它的一大堆債務從可口可樂公司的帳本上一筆勾銷,並使之成立為一個獨立的公司。 SECOND LOVE: Music, ranging from gospel to rock and roll. Saw Elton John perform in Atlanta this winter. 業余愛好:從福音音樂到搖滾樂都喜歡。在今年冬季觀看了艾爾頓約翰在亞特蘭大的個人演唱會。 Corporate goals: "To be the best partner for customers, best resident for the communities where we serve, and best employer." 公司目標:「做客戶最佳合作夥伴,做社區的最佳居民、做公司的最佳雇員。」 PERSONAL GOAL: "Maintain my curiosity." (He's obsessed with continuing his ecation.) 個人目標:「保持我的好奇心。」(他一直為是否接受繼續教育而困惑) Financial reward: $3.6 million in salary and bonus last year in addition to another $16.8 million in restricted stock (which cannot be sold until he turns 62 or retires). 個人收入: 年薪360萬美元,並且在去年有額外的168萬美元受許可權限制的股票(在資金回報率達到62%或在退休之前不能出售)
滿意請採納
⑶ 可口可樂公司英文簡介復制的別來!
coco 希望你能滿意!
⑷ 可口可樂的起源英文簡單點
The image of Coke is youthful and modern. But Coke is notnew. It is more than a century old. It was invented in 1886 by a pharmacistcalledJohn Styth Pemberton. Pemberton had a drugstore in Atlanta, he sold liver pills,hair restorer,cough mixturesand other medicines. He made these preparations to his own recipes but peoplecould buy similar procts at any drugstore. They loved his Indian Queenhairdye,but there was nothing special about it. Pemberton wantedto make a proct that people couldbuy only from him. He wanted them to have a reason to choose his shop ratherthan any other. Tonicis a drink thatis supposed to do you good. In the old days,many chemistsmade and sold their own tonic wine. In 1885 Pemberton came up with French WineCola. It must have tasted rather like Coke. At first Pemberton put a little alcohol in it,but later he left it out. He is said to have mixed hisbrew in the backyard in a three-legged brass pot like a witches』cauldron.Pemberton sold the new drink as a quick cure for headaches. But headaches or noheadaches. his staff were soon watering down5 the syrup and drinking it toslake6 their thirst on hot days. Maybe he really had invented a new soft drinkproct.
On saturday 8 May 1886 Pembertontook a jugof syrup down the street to another drugstore,Jacobs』Pharmacy—to do atest. Jacobs』pharmacy had a soda7 fountain. This machine adds carbon dioxide towater to make fizzysoda, and then mixes it with syrup to make a refreshing8drink. Stallsselling ice cream and fizzy drinks made by soda fountains becameknown simply as soda fountains.
The staff and customers of Jacobs』pharmacy tried Pemberton』s headache cure mixed with soda and loved its taste.it was excellent,but it did not have a name.
One of Pemberton』s partners,hisbook-keeper Frank Robinson,suggested Coca-Cola Syrup and Extract—whichbecame Coca-Cola for short. He thoughtthe two Cs would go well in advertising. He wrote down the name in the simpleflowing handwriting that he used in his account books. His scriptbecame theproct』s trademark. Coca-Cola went on sale immediately at five cents a glass.
⑸ 可口可樂公司的歷程英文簡介
上Wikipedia抄!
⑹ 可口可樂公司英文簡介
Coca-Cola is a carbonated soft drink sold in stores, restaurants and vending machines in more than 200 countries. It is proced by The Coca-Cola Company and is often referred to simply as Coke or (in European and American countries) as Cola or Pop. Originally intended as a patent medicine when it was invented in the late 19th century by John Stith Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft drink market throughout the 20th century.
The company proces concentrate, which is then sold to various licensed Coca-Cola bottlers throughout the world. The bottlers, who hold territorially exclusive contracts with the company, proce finished proct in cans and bottles from the concentrate in combination with filtered water and sweeteners. The bottlers then sell, distribute and merchandise Coca-Cola in cans and bottles to retail stores and vending machines. Such bottlers include Coca-Cola Enterprises, which is the largest single Coca-Cola bottler in North America and western Europe. The Coca-Cola Company also sells concentrate for fountain sales to major restaurants and food service distributors.
The Coca-Cola Company has, on occasion, introced other cola drinks under the Coke brand name. The most common of these is Diet Coke, which has become a major diet cola. However, others exist, including Caffeine-Free Coca-Cola, Diet Coke Caffeine-Free, Cherry Coke, Coca-Cola Zero, Vanilla Coke and special editions with lemon and with lime and even with coffee.
In response to consumer insistence on a more natural proct, the company is in the process of phasing out E211, or sodium benzoate, the controversial additive linked to DNA damage and hyperactivity in children, of Diet Coke. The company has stated that it plans to remove the controversial additive from its other procts - including Sprite, and Oasis - as soon as a satisfactory alternative is discovered.
History
The first Coca-Cola recipe was invented in Columbus, Georgia at a drugstore by John Stith Pemberton, originally as a cocawine called Pemberton's French Wine Coca in 1885.He may have been inspired by the formidable success of European Angelo Mariani's cocawine, Vin Mariani.
In 1886, when Atlanta and Fulton County passed prohibition legislation, Pemberton responded by developing Coca-Cola, essentially a non-alcoholic version of French Wine Cola. The original recipe was made without carbonated water, but was added later when Pemberton was mixing the drink for friends without the carbonated water and accidentally added it to a glass. His friends loved it more and he decided to continue making his drink with the carbonated water instead. The first sales were at Jacob's Pharmacy in Atlanta, Georgia, on May 8, 1886.It was initially sold as a patent medicine for five cents a glass at soda fountains, which were popular in the United States at the time e to the belief that carbonated water was good for the health. Pemberton claimed Coca-Cola cured many diseases, including morphine addiction, dyspepsia, neurasthenia, headache, and impotence. Pemberton ran the first advertisement for the beverage on May 29 of the same year in the Atlanta Journal. For the first eight months only nine drinks were sold each day.[citation needed]
By 1888, three versions of Coca-Cola — sold by three separate businesses — were on the market. Asa Griggs Candler acquired a stake in Pemberton's company in 1887 and incorporated it as the Coca Cola Company in 1888. The same year, while suffering from an ongoing addiction to morphine, Pemberton sold the rights a second time to four more businessmen: J.C. Mayfield, A.O. Murphey, C.O. Mullahy and E.H. Bloodworth. Meanwhile, Pemberton's alcoholic son Charley Pemberton began selling his own version of the proct.
In an attempt to clarify the situation, John Pemberton declared that the name Coca-Cola belonged to Charley, but the other two manufacturers could continue to use the formula. So, in the summer of 1888, Candler sold his beverage under the names Yum Yum and Koke. After both failed to catch on, Candler set out to establish a legal claim to Coca-Cola in late 1888, in order to force his two competitors out of the business. Candler purchased exclusive rights to the formula from John Pemberton, Margaret Dozier and Woolfolk Walker. However, in 1914, Dozier came forward to claim her signature on the bill of sale had been forged, and subsequent analysis has indicated John Pemberton's signature was most likely a forgery as well.
Old German Coca-Cola bottle opener.In 1892, Candler incorporated a second company, The Coca-Cola Company (the current corporation), and in 1910, Candler had the earliest records of the company burned, further obscuring its legal origins. Regardless, Candler began marketing the proct, although the efficacy of his concerted advertising campaign would not be realized until much later. By the time of its 50th anniversary, the drink had reached the status of a national icon for the USA. In 1935, it was certified kosher by Rabbi Tobias Geffen, after the company made minor changes in the sourcing of some ingredients.
Coke concentrate, or Coke syrup, was and is sold separately at pharmacies in small quantities, as an over-the-counter remedy for nausea or mildly upset stomach.
⑺ 可口可樂的誕生,英文的
可口可樂的誕生[The birth of Coca-Cola]
The image of Coke is youthful and modern. But Coke is not new. It is more than a century old. It was invented in 1886 by a pharmacist(葯劑師) called John Styth Pemberton. Pemberton had a drugstore in Atlanta,where he sold liver pills,hair restorer(生發劑),cough mixtures(止咳葯水) and other medicines. He made these preparations(制劑) to his own recipes but people could buy similar procts at any drugstore. They loved his Indian Queen hairdye(染發劑),but there was nothing special about it. Pemberton wanted to make a proct that people could buy only from him. He wanted them to have a reason to choose his shop rather than any other. Tonic(補葯) is a drink that is supposed to do you good. In the old days,many chemists made and sold their own tonic wine. In 1885 Pemberton came up with French Wine Cola. It must have tasted rather like Coke. At first Pemberton put a little alcohol in it,but later he left it out. He is said to have mixed his brew(釀造的飲料) in the backyard in a three-legged brass pot like a witches』cauldron(女巫的大鍋). Pemberton sold the new drink as a quick cure for headaches. But headaches or no headaches. his staff were soon watering down5 the syrup(含葯糖漿) and drinking it to slake6 their thirst on hot days. Maybe he really had invented a new soft drink(軟飲料) proct.
On saturday 8 May 1886 Pemberton took a jug(壺,罐) of syrup down the street to another drugstore,Jacobs』Pharmacy(葯店)—to do a test. Jacobs』pharmacy had a soda7 fountain. This machine adds carbon dioxide to water to make fizzy(冒氣泡的) soda, and then mixes it with syrup to make a refreshing8 drink. Stalls(貨攤,攤位) selling ice cream and fizzy drinks made by soda fountains became known simply as soda fountains.
The staff and customers of Jacobs』 pharmacy tried Pemberton』s headache cure mixed with soda and loved its taste. it was excellent,but it did not have a name.
One of Pemberton』s partners,his book-keeper(記賬人) Frank Robinson,suggested Coca-Cola Syrup and Extract—which became Coca-Cola for short. He thought the two Cs would go well in advertising. He wrote down the name in the simple flowing handwriting that he used in his account books(賬簿). His script(筆跡,手跡) became the proct』s trademark. Coca-Cola went on sale immediately at five cents a glass.
可口可樂的形象是有青春活力而時髦的,但可口可樂並不是新事物,它已經歷一個多世紀的歲月,是1886年由葯劑師約翰·斯蒂思·彭伯頓發明的。
彭伯頓在亞特蘭大開了一家葯店,他在那裡賣利肝丸、生發劑、止咳葯水和其他葯品。他按自己的配方配製葯劑,但人們可以在任何一家葯店買到類似的產品。他的「印第安皇後」染發劑很受歡迎,但也沒有什麼獨到之處。彭伯頓想要製作一種產品,人們只能在他這里買到,他想要大家有理由選擇他的商店而不是其他商店。
補葯是一種被認為對你有益的飲料。過去,許多葯劑師自己製作並出售補酒。1885年,彭伯頓製作了法國可樂果酒,它的味道一定頗像可口可樂。一開始彭伯頓往裡面放了點酒精,但他後來又不放了。據說他將釀造的飲料在後院的一口3條腿的黃銅鍋里混合,那口鍋就像女巫的大鍋。
彭伯頓把他的新飲料當成頭痛速效葯來賣。但不久之後,他的職員不管頭痛與否,都願意將這種糖漿攙水沖淡,在熱天解渴。也許他真的發明了一種新的軟飲料產品。
1886年5月8日,星期六,彭伯頓拿了一罐糖漿到街上另一家葯店(雅各布葯店)去做試驗。雅各布葯店有個帶龍頭的汽水桶。這種機器把二氧化碳加到水裡製成起泡的汽水,然後加入糖漿製成清涼提神的飲料。那些出售用汽水桶制出的冰激凌和汽水飲料的冷飲小賣部被人們簡稱為「汽水吧台」。
雅各布葯店的職員和顧客試嘗了彭伯頓的頭痛葯和汽水的混合物,很喜歡這種口味。那東西太棒了,但還沒有名字。
彭伯頓的一個合作夥伴,他的記賬員弗蘭克·羅賓遜建議叫可口可樂濃縮糖漿——後來簡稱可口可樂。他認為用兩個「C」開頭的單詞更有利於廣告宣傳。他用他在記賬本上那種簡單流暢的筆跡寫下了這個名字。他的字跡成了這個產品的商標。可口可樂很快以每杯5美分的價格上市了。